Upcoming Events

Today Monday 25 Jan 2021

Due to the Coronavirus all events have been postponed until further notice. However, we move into a world where online meetings are becoming the norm and it is our aim to help groups and organisations embrace the digital technology and guide them to using it.

If you or your group would like to organise a free demo of an online meeting then please email contact@discoverblairgowrie.co.uk.

Remove Weekly Activities
(to view only monthly or one-off events)

Monday 25
January

Morning (up to 11:59am)

Blair in Bloom Weekly Catch Up (10:00am)

Afternoon (12pm to 4:59pm)

Evening (after 5pm)

Tuesday 26
January

Morning (up to 11:59am)

Afternoon (12pm to 4:59pm)

Pre Book Online Mixed Pilates with Susie Black Fitness (4:00pm)

Evening (after 5pm)

Pre Book Online Mixed Ability Pilates with Susie Black Fitness (5:15pm)

Pre Book Online Intermediate Pilates with Susie Black Fitness (6:30pm)

Social Media & Marketing Workshop (7:00pm)

Social Media & Marketing Workshop

Time: 7:00pm

Date: Tuesday 26 January

Location: Online

Join online here: https://us02web.zoom.us/j/82712889133?pwd=ZXdVd0hudTBOOVk0ckhMUmFkdkdmUT09

Details: Weekly get together to discuss social media and marketing

Tuesday 19 January - 7pm - Your Target Market

https://us02web.zoom.us/j/82712889133?pwd=ZXdVd0hudTBOOVk0ckhMUmFkdkdmUT09.

In preparation for this week we'd like you to think about and write down the following:

why you are in business or why your community group etc exists
who needs what you provide - by this we mean describe your most common customers/attendees. As a simple example, brownies would be girls aged 7 - 10 - an easy example but you can understand how identifying their target audience makes it much easier to create content for them. There will undoubtedly be several different types of customer - these need to be separated out so they can be targeted individually rather than trying to combine them
what do you want your customers to know about you

Please come to the session having thought about the above questions. We will then discuss as many as we can to help us all get a better understanding of your target market. We will use this information in future weeks to help develop the "resort content" to attract locals and visitors.

Tuesday 26th January - 7pm - Your Visitor Experience

In preparation for this session we ask you to consider the experience your visitors/attendees get when they interact/visit/shop with you. We will discuss your thoughts and ideas again so we get an understanding of what we as a town have to offer.

Tuesday 2nd February - 7pm - Working Together - Identifying Connections with Businesses/Groups who have similar Target Markets

That's quite a heading! The aim will be for you to identify connections with local businesses that compliment your services - this will help us identify connections where you can help each other with your marketing. So for instance, we might identify someone who would pop into Cornerstone Deli for some lovely cheese, wander down to The Workbasket for their next tapestry, pop to Adventure Into Books or round to Booklore to pick up their next book and then enjoy a coffee and cake in The Wee Coffeeshop where they can pick up a leaflet about BOOKMARK 2021 (hopefully!) and plan their next visit/outing. They can then head back to Ivybank where they are staying before popping to Blairgowrie Physio for a massage, the tennis club for a game of tennis or an event at the town hall!

This session may well be repeated to help identify the many many opportunities/stories/journeys we already offer as a unique town with so many fantastic businesses, groups, sports, activities, leisure, beauty, accommodation and retailers!

We look forward to engaging with you and creating the stories for our Resort Town.

Group Info

Wednesday 27
January

Morning (up to 11:59am)

Pre Book Online Mixed Ability Pilates with Susie Black Fitness (9:30am)